The Dragons' Den star who's practically pitch perfect
Degree: Business Management (2012)
Corien Staels founded Staels Design LTD, trading as wheelAIR, when she was studying for a Masters in International Business and Entrepreneurship at the UofG Adam Smith Business School. The company is providing wheelchair users around the world with comfortable, cooling and stylish backrest cushions to battle overheating.
In this Sound Tracks episode, hosts Rosie and Kez caught up with her while she was back in the UK on business after an exciting year for her product.
Corien's Dragons' Den experience was described by Peter Jones as 'pitch perfect' and today she's still travelling all over the world developing and marketing her incredible idea that won Peter's praise.
With her pragmatic approach to tackling the commercial world and her determination to inspire other young business women - she's on a sound track to lots more success.